I am Dubai-based author building a lifestyle brand called Common Sense Things. I will be publishing my first book filled with practical, witty advice for everyday life. It’s the kind of fun, feel-good book you can dip into, gift, or keep on your coffee table for a laugh and a bit of wisdom.I’m looking for a creative marketing partner to help grow the brand across Instagram and LinkedIn and take ownership of the overall marketing direction.Scope & commitment:•2 to 4 hours per week (flexible, remote).•Fortnightly strategy calls to review ideas and results.•Long-term monthly collaboration.Broader Responsibilities:•Develop the growth strategy aligned with the brand tone for both Instagram and Linkedin.•Track analytics and amend strategy according to results.•Keep up with trending captions / audios / hashtags etc.•Suggest relevant book fairs, lifestyle events, and PR opportunities in Dubai that I can attend to help grow the brand and take photos / videos that you can use for content on Linkedin / Instagram.Instagram focus:•Create and post at least 3-4 times a week which includes: quotes, reels, carousels, stories etc.•Dedicate time to engage with other posts etc to grow our page.•Grow authentic followers who engage with the posts / can relate to the content.LinkedIn:•Grow visibility and credibility for the brand.•Create thoughtful, witty posts that sound real (not salesy) and engage with others to grow the page e.g., collaborations etc.•You can share reflections inspired by the book, my journey etc. Please include links to pages you’ve managed, ideally lifestyle or personal brands. Shortlisted applicants will receive a mini brand pack (cover design, sample quotes, and tone guide) before we chat.Please do not use AI to respond to me with your proposal, I want to hear your voice / tone / warmth!